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The fashion baroque of Vanity Her Jewels

Updated: Dec 21, 2022




The high jewelery and accessories of Vanity Her, the Bruma brand, play on contrasts and proportions that come to life around a central element, such as a large pink agate, which guides the entire composition. The choice of colors, cuts and shapes is the result of the creativity of the sisters Miriam and Elisa Vecchi, flanked by their brother Paolo, and their all-female staff who assemble by hand, with processing techniques ranging from embroidery to threading, crochet - the timeless art of crochet -, semiprecious stones, Swarovski crystals, Indian turquoise, Venetian glass, river pearls mounted on rhodium-plated metal. Professionalism and seriousness have accompanied the company for years, which has been able to draw new strength and new elegance from the changes in the market according to a design that has opened the doors to the most fashionable area in international markets. Experimentation animates all of its collections which, united by elegance, each boast its own personality.


Maria Rosaria Petito



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